With her previous album being well received amongst critics and buyers alike and the double single of Hurtin’ /Dreamer already hinting at the delicate folk goodness that her second full album was going to deliver, Arrow’s promotional work had largely already been done for it. Definitely a case of a product being able to sell itself. Ciara O’Neill trades in timeless, noirish and understated folk sounds and vocals with just enough of a Celtic echo to place her geographically but working in the shifting and slightly genre-less musical waters that eschews tradition and rules in favour of exploration and emotion.
Using striking and brooding cellos, and haunting violins to punctuate the core sound of rhythmic guitars and her outstanding vocals, it is an album which is less about solid structures and standard progressions and more about music which floats and moves about on the breeze. Storms Comin’ takes this idea into more minimalist country territory with its twanging guitar, dark vibes and lilting drive, Equal and Opposite is built on the same transience and emptiness as the music of fellow Irish artist Damien Rice and Everything is almost a pop ballad in its accessibility and commercial potential.
She follows in the traditions of hosts of names who have combined elusive and compelling music with the ability to penetrate the mainstream, The Civil Wars, Lisa Hannigan, Glen Hansard and the dear departed Eliot Smith and there is no reason not to think that Arrow will easily find a chink in the armour of the narrow minded record executives and media money men who profess to know exactly what the punters want. Arrow is exactly what the more discerning punters want, it is just that they may not yet know it is what they want. Believe me it is.