Kingkween is a band who skirt the fringes of many different genres, deftly dancing around the borders of established sonic demarcations but never fully committing to any one, instead preferring to take a bit of everything that they find and use those various threads to weave wonderfully original music from. Genres are out of fashion anyway and such a magpie approach has got to be much more fun than merely sticking to the rules and following in the footsteps of what has gone before.
Right from the first notes, the chiming introduction which slowly warps and buckles, the band signals that this is more about strangeness and non-conformity than doing as you are told. It then proceeds to mix cinematic synth washes with dance beats, shimmering electronica with just enough rock urgency to take this beyond the usual expectations of the dance fraternity but neither does it pander to the rigidity of the alt-rock scene or the play the indie game. Fluidity is the name of the game.
This is music on the fringes, music that is on nodding terms with many genres but which is happier inventing its own labels, or better still doing away with such old school journalistic notions altogether. If ever there was a time to stop analysing the music and just letting it get under your skin, that time is now. Or, if you will allow me just one obvious cliche…shut up and dance!